Jeff Hall Driving School
Jeff Hall moved to Burngreave two years ago and didn’t know anyone in the area. He began working as a part time as a driving instructor and soon built up an excellent reputation in the neighbourhood. He became well known as a patient instructor who communicated well with members of the community and his students all had very respectable pass rates.
Jeff noticed that there were a lot of Muslim women who wanted to learn to drive but because of their cultural need for a female driving instructor they were struggling to find tuition. Jeff saw a business opportunity and decided to fill the gap in the market by setting up his own driving school with female instructors.
He approached BiG – Make It Your Business for advice and set about the challenge of transforming himself from a part-time self-employed driving instructor, to the head honcho of a driving school with full time employees.
BiG helped Jeff source funding, put together marketing and publicity, design signage, start up a website and plan his business model for the Jeff Hall Driving School.
Jeff recently employed his first full-time female driving instructor and has an office where learner drivers can get their driving theory skills up to scratch.
